ANALYSIS OF FACTORS INFLUENCE IMPULSIVE BUYING
نویسندگان
چکیده
منابع مشابه
The Influence of Culture on Consumer Impulsive Buying Behavior
Impulse buying generates over $4 billion in annual sales volume in the United States. With the growth of e-commerce and television shopping channels, consumers have easy access to impulse purchasing opportunities, but little is known about this sudden, compelling, hedonically complex purchasing behavior in non-Western cultures. Yet cultural factors moderate many aspects of consumer's impulsive ...
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online impulsive purchasing is focused on those buying processes which simply break the borders of normal logical buying process, and are done after being influenced by some internal or external stimuli in a spare of moment and without complete evaluation of products’ alternatives. this subject especially in an online context becomes a popular one among researchers in management, economy and co...
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C ontrolling the self is a crucial aspect of human life, with researchers unearthing even more situations in which selfregulation and the executive function serve to guide people in their behavioral choices (Baumeister & Vohs, 2003; Higgins, 1996). One area that has begun to receive attention in the selfregulation literature is buying impulses and decisions (Baumeister, 2002). In Western societ...
متن کاملImpulsive Behaviors in Patients With Pathological Buying
Aim To investigate impulsive behaviors in pathological buying (PB). Methods The study included three groups matched for age and gender: treatment seeking outpatients with PB (PB+), treatment seeking psychiatric inpatients without PB (PB-), and a healthy control group (HC). PB was assessed by means of the Compulsive Buying Scale and by the impulse control disorder (ICD) module of the research ve...
متن کاملUnderstanding Impulsive Buying Behavior in Mobile Commerce
Mobile commerce, under the mature development of mobile devices and mobile technology services, has gradually influenced consumer shopping behavior and e-commerce patterns. The majority of past research of mobile commerce has concentrated on mobile technology and consumer shopping behavior. Fewer works took a mobile media application point of view to discuss the effects of mobile devices, mobil...
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ژورنال
عنوان ژورنال: Muhammadiyah International Journal of Economics and Business
سال: 2018
ISSN: 2685-7405
DOI: 10.23917/mijeb.v1i1.7307